Increase Your F&B Media Presence & Attract More Customers
The F&B industry has a relatively lower barrier to entry, this encourages many entrepreneurs to start a F&B business venture. However, a successful F&B business does not just rely on the food quality and the passion of the founders to sustain, but also marketing and branding to a huge extent! In this course, trainees will be exposed to a comprehensive set of marketing skills required for a successful business.
Here's what you will discover during the 1-day programme:
How To Secure Media Coverage to Boost Credibility
Successful Branding though Story-telling
Effective Designing of Food and Beverage Menu
The Use and Impact of the Various Social Media Platforms
Tips To Launching a Successful Marketing Campaign
Photoshoot Set Up, Food Styling, Arrangement and Lighting
Designing of Advertisement Poster and Website
Receive a FREE group consultation session with our F&B Consultant, with regards to cost optimisation, marketing campaign, menu designing and much more!
Who Is This Programme For?
Aspiring and current F&B Business owners
Natalie is an associate trainer of Renaissance Services, in-charge of teaching content creation, branding & marketing strategies for F&B businesses. Worked for various F&B brands, she was in-charged with handling content creation for marketing and branding purposes for dozens of campaigns. These include conceptualising art direction, designing collaterals handling product photoshoots.
Natalie has also worked in other industries outside F&B which allowed for cross partnerships in branding purposes. It also helped her be familiar with other areas of running businesses.
Natalie has a degree in Fine Arts in Product Design from Nanyang Technological University Arts, Design & Media as well as an Executive Certificate in Leading Tourism Transformation which has aspects of Data Literacy and Analysis.